"...this is going to change everything!"

I would imagine that anyone with a television has viewed the new iPhone commercials with the voice-over that states "and that's when you realize, this is going to change everything." I was born in 1966 and "survived" the days of corded phones, analog television and typewriters. For the past twenty years, I have wondered when the hell engineers were going to invent the Star Trek Communicator. You know...that gadget that pretty much did everything for the crew of the Enterprise. From what I understand, the Star Trek Communicator was the inspiration behind the iPod and the iPhone. Although hundreds of the iPhone/iPod applications are simply worthless, many are freaking out-of-this-world. The application SHAZAM has the ability to listen to a song, recognize the artist then download the music and the YouTube video onto your iPod or your iPhone in a matter of seconds. I use this application pretty much everyday. When I was 18 years old these gadgets weren't even perceived. Apple has tapped into a cultural phenomenon with the iPod and the iPhone and they along with TBWA/Chiat/Day are definitely "changing everything."